GIRLS…YOU’RE IT!
More than ever, Nike wanted to remind young girls that when they play sport, any sport, they have the power. That they are “it”. It is boom boom power. It is unicorn rainbow lightning. It is a sisterhood. All they have to do is…wait for it…
…JUST DO IT.
We kicked things off with a mega film featuring young influencers that take a spin on the classic game of TAG. Reminding girls of their power.